The stampede began quietly enough—a few corporate treasury announcements here, a Bitcoin purchase disclosure there—but by mid-July 2025, what emerged was nothing short of a coordinated assault on Bitcoin’s finite supply by corporate America.
Between July 14-19, twenty-one companies collectively deployed approximately $810 million into Bitcoin reserves, generating fifty-eight separate treasury updates that would make even the most seasoned CFOs pause and reconsider their cash management strategies.
Michael Saylor’s Strategy led this institutional charge with a commanding 4,225 BTC acquisition, because apparently having a Bitcoin obsession requires committing entirely to the narrative. Other notable participants included Metaplanet’s 797 BTC purchase, Sequans’ 683 BTC allocation, and The Smarter Web Company’s more modest 325 BTC addition—modest being a relative term when discussing eight-figure treasury decisions.
Modest 325 BTC allocations become the new corporate understatement when eight-figure treasury decisions qualify as restrained financial planning.
The geographic scope of this corporate Bitcoin embrace extends far beyond Silicon Valley’s usual suspects, encompassing firms across the US, Japan, France, Canada, Sweden, Australia, and China.
Vault Ventures PLC, a London-based fintech firm, exemplifies this crypto-native approach by maintaining Bitcoin alongside Ethereum and Solana, with Bitcoin representing over 16% of its digital asset treasury. Meanwhile, Cantor Equity Partners announced plans for a $4 billion Bitcoin acquisition, suggesting that SPACs have found their next evolutionary purpose.
This corporate enthusiasm coincides with the U.S. government’s establishment of a Strategic Bitcoin Reserve policy in early 2025, treating Bitcoin as a legitimate national resource rather than speculative digital ephemera. The timing seems less than coincidental—when governments begin stockpiling an asset with a hard cap of 21 million units, corporate treasurers take notice. The Treasury Secretary now administers these government holdings under strict protocols that prohibit sales, maintaining Bitcoin reserves as a strategic asset rather than a tradeable commodity.
Bitcoin’s price responded predictably, climbing to approximately $123,000 during this disclosure period, while projected additions of 44,200 BTC from seventeen announced or prospective treasury programs suggest this trend has considerable momentum remaining. The emergence of regulatory clarity in 2025 has further emboldened corporate decision-makers to allocate treasury resources to digital assets.
Even smaller players like Semler Scientific (210 BTC) and DigitalX (167 BTC) are participating, indicating that Bitcoin treasury adoption has moved beyond Silicon Valley evangelism into mainstream corporate strategy.
The 2025 Bitcoin for Corporations conference provided the intellectual framework for this movement, transforming what was once considered financial heresy into acceptable fiduciary responsibility. Strategy, which maintains over 500K BTC as the largest corporate holder, hosted the Orlando event that brought together corporate leaders and investors to discuss Bitcoin adoption strategies.